Virtual reality and augmented reality are big news in the gaming industry, but you might not have expected that they would make a meaningful impact in the world of human resources.
There are many areas in which we could see these new and emerging technologies creating a huge benefit to staff and employers alike.
While salary and benefits are key areas important when deciding whether to take a job, the final verdict is often based on the atmosphere of the working environment.
By using VR, you can give candidates an immersive experience of the workplace, helping them to imagine themselves in the role and see whether it’s a good fit. While this may seem like a pricey solution, the cost of recruiting a single employee costs around £30,000 in expenses and lost productivity. Investing in VR could help to prevent time, budget and resources being wasted if a new hire only sticks around for a couple of months.
Once a new recruit has started, they are often required to be mentored or shadowed, which ties up a lot of resources. VR can be used to give an engaging experience that feels more personal than reading through a welcome pack, but is less resource-dependent than a mentor.
This can also extend to giving new recruits a self-guided onboarding process that they can complete in their own time. This might include a tour of the building so they can familiarise themselves with their new workplace before they even start, or welcome messages from the CEO and other senior management.
While the initial setup would be quite time consuming, once it has been completed, you will be able to provide every single new employee with an in-depth and personal experience to welcome them to the new company with almost no effort on your part.
Training is an area that can hugely benefit from immersive technology, as it allows users to feel as though they are experiencing a real situation, helping them to better react to it.
One of the most commonly cited reasons for leaving a company is a lack of development opportunities. It is often the case that managers and team leaders are too busy to handle one-to-one training, although their staff are keen to learn more. Using AR can provide staff with the means to self train, taking responsibility of their personal development.
While just about any type of training could be developed into an augmented reality scenario, sexual harassment training in particular could be vastly improved by this technology. VR and AR are able to give trainees a realistic scenario to respond to in real time, which is more impactful than clicking through a slideshow.
We definitely think so. While these types of technology currently feel a little too sci-fi to be real, more and more companies are starting to implement AR and VR into their HR processes.
The more companies adopt these methods, the more commonplace it will feel, and soon companies who haven’t invested in AR and VR will start to miss out on top candidates.
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We’ve been operating in the digital media jobs space for nearly 10 years, so we know a thing or two about recruiting the best talent. We know that the single greatest asset to any business is its people, and it’s our job to find exceptional talent.
If you’re looking for a new job in digital, check out our job postings or contact us online to see how we can help you find the perfect role.
Philip specialises in: Senior, Director and C-Level roles in Digital Marketing
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