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eCommerce Marketing Jobs

View our eCommerce Marketing job vacancies

Below is a sample eCommerce Marketing Manager job spec which details the role and responsibilities, as well as the skills and requirements our clients often look for in a strong eCommerce candidate.

eCommerce Marketing Manager Role

  • Spearhead the strategies that maximise online transactions, driving conversion rate and yield
  • Organise and develop strategic website marketing plans to promote the company’s products and services to online customers
  • Focus on improving the customer journey and optimising performance in alignment with strategy

eCommerce Marketing Manager Responsibilities

  • Work with web developers to make changes and updates to the company’s website
  • Implement and oversee A/B tests, working closely with the tech team to ensure alignment with business goals
  • Stay abreast of changes in the online marketing environment and make necessary adjustments to strategies
  • Work with key teams e.g. creative, CRM, SEO, editorial, ad operations, to optimise performance
  • Monitor performance and make changes based on market research
  • Oversee vendor relationships relevant to the website
  • Build strong working relationships and commercial agreements with partners and manage them proactively

eCommerce Marketing Manager Requirements

  • Proven eCommerce Marketing experience or similar role
  • Bachelor’s degree in Communication, Marketing, Business or a related field
  • Well-versed in performance marketing, conversion, and online customer acquisition
  • Familiarity with market research techniques and analytics, including web analytics tools
  • Familiarity with A/B and multivariate experiments
  • Experience in affiliate marketing
  • Experience in SEM and SEO concepts and strategies
  • Excellent written and verbal communication skills
  • Strong leadership skills